Bikroy Renews Commitment to #HeForShe for Workplace Gender Ratio

Date: Wednesday, January 4, 2017

Dhaka, Bangladesh — Bikroy increased its female employee ratio from 29 per cent to 36 per cent in 2016 as part of its commitment to the UN Women-led #HeForShe campaign. Earlier this year, the online marketplace was a signatory of the UN Women-initiated solidarity campaign for WEPs to establish gender parity. Women’s Empowerment Principles (WEPs), is a global initiative developed in collaboration between UN Women and the UN Global Compact to raise awareness against gender disparity and leverage women empowerment.


Jahanara Alam, Captain, Bangladesh Women’s Cricket Team was invited to head one of the company’s “Moner Janala” sessions to share her views on gender parity and motivate women at Bikroy. has initiated several sessions under their “Moner Janala” Program where the company continues its initiatives to create a healthier working environment and ensure continuous professional development for its female employees.

Ms. Alam talked about the importance of family in being successful in the male-dominated Bangladeshi workplace. “Courage is the main factor which allowed me to achieve what I have, but courage alone is not enough. A woman must also have the support of her family to follow her dreams – I am lucky that mine has supported me in achieving my goals.”

About, the Largest Marketplace in Bangladesh, makes it easy for you to buy and sell things anywhere in the country. Posting ads is on is easy, account signup is free, and ads are published on the online platform within a few minutes. has a huge collection of new & used goods, which makes it easier for you to find the product you need quickly. From vehicles to mobile phones to houses to laptops to pets, always has the deal you’re looking for – you can even find your dream job. With millions of unique monthly visitors, hundreds of thousands of interested buyers and thousands of active dealers on our platform, is the Largest Marketplace in Bangladesh.

For more information:

Please contact: Amir Humza
Account Manager, Concito PR
Phone: 01672970237

Head of Media Relation, Concito PR
Phone: 01612226202